Deloitte Australia was forced to refund AU$ 497,000 to the Australian government in October 2025 after submitting a 237-page report riddled with AI-generated fabrications—including fake academic citations, nonexistent research papers, and a completely fabricated quote attributed to a federal court judge.

The world's most prestigious consulting firms have gone all-in on artificial intelligence. McKinsey's Lilli handles over 500,000 monthly queries. BCG's employees have built 18,000 custom GPTs. Deloitte has invested billions in AI agents. On the surface, these moves look like decisive leadership in the face of technological disruption.

We'd all like to think we make rational, objective decisions at work. But research has consistently shown that cognitive biases—those mental shortcuts our brains take—often lead us astray. A groundbreaking new study from SAP researchers reveals just how pervasive these biases are in business decision-making, and offers an unexpected solution: AI language models.

By 2030, human-led strategy consulting as we know it will be largely obsolete. This isn't hyperbole—it's the central thesis of a comprehensive analysis examining how advanced AI reasoning models are fundamentally reshaping the trillion-dollar strategy consulting industry.